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Google Local Ads: Google AdWords has introduced various types of ads according to the objectives or goals to be achieved. Google Ads are mainly classified into Search Ads, Video Ads, Display or Image Ads, and Local Ads, these are the main types of ads in google Ads. Local Ads are great for achieving local store visit or to find the people locally and get conversion from them. It is displayed on Maps. Local Advertisement are shown on Maps because there is a lot number of people searching for a particular products and services near by. Location plays an important role for Maps because the ranking of a store changes when there is a slight difference in location.

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Google Local Ads Changes 2022

Local Ads are preferred when a store owner wants their shops to be identified by local people and get store walk in or conversion. Google Ads are changing local Ads to performance Max ads for a specific reason. Performance Max Ads is same like Google Local Advertisement only change is that the performance Max target specific area and it will be displayed on not just Maps also YouTube and Display. It always a store owner to display their Ads on various channels and getting them maximum conversion. Performance Max Ads are costly compared to Maps Ads.

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Google Local Advertisement is the best option for targeting local people and getting conversion from local people at a reasonable cost.

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